Fitness & Nutrition

Train With Lisa.

The Fancyfied Tri Challenge.

A 12-week structured training and nutrition program built for women whose calendar is already full — and who refuse to choose between high performance and a body that feels good in it.

Start the Tri Challenge
For ten years I proved I could carry everything. The work since has been about how to set it down — without losing what I built.
LisaLisa Francoeur

What's Inside

Three pillars. Twelve weeks.

01

Training

Structured 12-week plan

Swim, bike, run — progressively built for women already managing a full life. Every workout earns its place.

02

Nutrition

Fueling that fits your life

No diet, no rigid macros. Practical nutrition built around how you actually train, work, and live.

03

Community

Cohort + accountability

Train alongside women who get it. Group accountability is the difference between starting and finishing.

Author of Becoming Her — tech founder, policy advisor, NSF-funded researcher, and endurance athlete
About the Author

Built from the
inside out.

She has spent over a decade at the intersection of technology, policy, and personal transformation. As a tech founder, policy advisor, and endurance athlete, she has lived both sides of high performance — the external accolades and the private exhaustion that follows.

Becoming Her is distilled from her own journey of moving from a woman who achieved everything on the outside to one who finally felt free on the inside. This is not theory. This is lived experience, translated into a framework built for women who've already proved themselves.

Shark Tank alumna — as seen on ABC
Kennedy Center Fellow, Social Impact Office Hours Residency 2024
Co-founder of Crypto Tutors — Top 50 Most Influential in Crypto, #5 Black Founder in Web3, #5 Female Crypto CEO
2022 CoinDesk Consensus Award winner for onboarding marginalized communities to Web3
Host of Crypto for the Culture, the world's largest diversity conference in crypto (featured in Forbes, CoinDesk)
Secretary of Education, NY State Crypto & Digital Finance Advisory Committee
Tech executive with 10+ years of enterprise sales & business development (LinkedIn, Bank of America)
Speaker at Harvard, Carnegie Hall, Salesforce, Microsoft, Bank of America, LinkedIn, DoorDash, Splunk
NSF-funded researcher & policy advisor
Endurance athlete & triathlete
Your questions

Frequently Asked

What is the Fancyfied Tri Challenge?

A 12-week structured training and nutrition program designed for women operating at the edge of their capacity. Built by an endurance athlete who refused to choose between high performance and a body that feels good in it.

Do I need to be an experienced athlete?

No. The program meets you where you are — returning to training after a break, or building from a strong base. What stays constant is the discipline of training inside a life that's already full.

What equipment do I need?

Access to swimming (pool or open water), a bike (road, gravel, or stationary), and running shoes. Full gear breakdown is shared at program kickoff.

Is this only for women aiming to race a triathlon?

No. Some participants race; others use the program for the structure, the community, and a body that performs across every domain of their life.

Next Cohort Forming

Twelve weeks. One body of work.

Structure, nutrition, and a cohort of women holding the same line as you.

Start the Tri Challenge